Content Contributors Responsibilities

Content Contributors are responsible for implementing the following guidelines:

Web browsers, plug-ins, and assistive technologies use headings to navigate through content. Is important to follow the proper rank or level.

Nest headings by their rank (or level). The most important heading has the rank 1 (<h1>), the least important heading rank 6 (<h6>). Headings with an equal or higher rank start a new section, headings with a lower rank start new subsections that are part of the higher ranked section. Top header must be rank 1 (<h1>).

Skipping heading ranks can be confusing for screen readers and should be avoided where possible: Make sure that a <h2> is not followed directly by an <h4>, for example. It is OK to skip ranks when closing subsections, for instance, a <h2> beginning a new section, can follow an <h4> as it closes the previous section.

Source:  Web Accessibility Tutorials, W3C Web Accessibility Initiative.

Heading levels for accessibility compliance.

  • Add the image description in the Image Description field.
  • All images MUST have an image description (alt tag) briefly DESCRIBING the image.
  • Image Descriptions are visible to screen readers.
  • Adding a period at the end of the description makes screen readers pause before reading the next element.

Adding descriptions to images in OU Campus.

Do not use "Click Here" for links. Use action words instead as illustrated below:

Don't use entire URL as link text, for example Screen readers read URLs letter by letter. Instead, use something like 'Visit SUNY Site.' External links must also open on a new window.

Content Contributors are also responsible for publishing documents that meet accessibility standards, and follow FSC's Document Guidelines to ensure PDF, Word, and other formats are compliant with accessibility.

View Document Guidelines for MS Office and PDFs


Last Modified 3/16/22