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Two students in foreground talking in front of Farmingdale's Bunche Plaza fountain on a beautiful spring day.
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Contact Information

Katy Tatzel
Digital and Brand Strategist
Email: tatzelk@farmingdale.edu
Phone: 631-420-2500

Fall Schedule Coming Soon!

Brand Ambassador Program

Do you know the Farmingdale State College brand? The Office for Institutional Advancement is offering a comprehensive certification program for faculty and staff across campus to get a better understanding of the FSC brand and how to get the most out of your marketing and communications efforts.

The Brand Ambassador Program seeks to empower departments to be self-sufficient by giving the tools and best practices necessary to successfully accomplish their goals while keeping our branding consistent across campus.

Participants must complete all four sessions, in any order at any time, to achieve the certification.

There is (1) one and a half hour session that discusses the following:

  1. Marketing
  2. Branding
  3. Web & Web Writing
  4. Social Media

Graduates of the workshop will become Brand Ambassadors and receive completion certificates and periodic branding updates from the Office for Institutional Advancement.

Fall Sessions Coming Soon!

Check back for more information and resources as the semester goes on or contact Katy Tatzel in the Office for Institutional Advancement at tatzelk@farmingdale.edu or 631-420-2500.


Media Prep Training

There will also be the option to take one of our Media Prep Training courses. This hour-long course prepares faculty and staff members to speak in front of the news cameras and to get your point across.

Fall Sessions Coming Soon!