Graphic Identity Standards & Communications Style Guide

 

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Farmingdale State College
Logo, Use & Policy Statement

Logos are for use on official Farmingdale publications, documents, and websites. These logos should replace all self-created logos or outdated images. For additional guidance in the use of these logos, please contact the Office for Institutional Advancement.

Logo - General Use

JPEG: This format is for non-designers. These logos are best used in Microsoft Word or other non-design programs. Use these logos when printing documents on campus at the Copy Center. See General Use Logos Here.

Logo - Professional Use

FSC-Logo-Funpack: This zip file contains logos to be used by professional designers and print-shops only. Folder contains EPS files in full color, spot colors, all-black, and all-white (ko), as well as specific files for printing on coated and uncoated paper. Download FSC-Logo-Funpack Here.

Colors - Print

For reference when communicating with print shops, the following table provides the exact Pantone (PMS) spot color and CMYK equivalents. Please note that the Pantone color is different depending on whether the paper to be printed on is coated or uncoated.

COATED PAPER
Pantone Color CMYK Equivalent
Primary Color:
Pantone Green 3302C

C - 80, M - 0, Y - 33, K - 48
White 100% C - 0, M - 0, Y - 0, K - 0
Secondary Colors:
Pantone Yellow 122C

C - 0, M - 17, Y - 80, K - 0
Pantone Blue 287C C - 100, M - 68, Y - 0, K - 12
Cyan 100% C - 100, M - 0, Y - 0, K - 0
Black 100% C - 0, M - 0, Y - 0, K - 100

 

UNCOATED PAPER
Pantone Color CMYK Equivalent
Primary Color:
Pantone Green 3292U

C - 100, M - 0, Y - 41, K - 35
White 100% C - 0, M - 0, Y - 0, K - 0
Secondary Colors:
Pantone Yellow 120U

C - 0, M - 9, Y - 58, K - 0
Pantone Blue 287U C - 100, M - 68, Y - 0, K - 12
Cyan 100% C - 100, M - 0, Y - 0, K - 0
Black 100% C - 0, M - 0, Y - 0, K - 100

 

Colors - On-Screen

WEB COLORS
HEX CODE
RGB Equivalent
Green: #006456 R - 0, G - 100, B - 86
White: #FFFFFF R - 255, G - 255, B - 255
Yellow: #FFCC37 R - 255, G - 204, B - 55
Blue: #59C4E8 R - 89, G - 196, B - 232
Black: #000000 R - 0, G - 0, B - 0